The best resources on referral marketing, affiliate marketing, and growing your business through word of mouth

How to Build a Referral Program That Actually Works
How to start a referral program that lands you your best customers yet and accelerates your growth? Learn all you need to create a referral program that works with our ultimate guide.

How to Build a Referral Program That Actually Works
How to start a referral program that lands you your best customers yet and accelerates your growth? Learn all you need to create a referral program that works with our ultimate guide.
Our most read articles

8 Brand Ambassador Program Examples (And What Makes Them Work)
What makes the best brand ambassador programs work? See 8 real examples, what you can learn from each, and how to start your own.

How to Automate Your Referral Program
Referral program automation handles promotion, enrollment, tracking, communication, and rewards. Here’s what to automate and how to set it up.

What Is a Referral Link? How to Create & Track One [with Examples]
A referral link is a unique URL that tracks who referred a new customer to your business. Learn how referral links work, how to create them, and why the best programs make them effortless to share.

12 Best Mobile Referral Program Examples (And What Makes Them Work)
The best app referral programs make sharing feel like giving a gift, not earning a commission. See 12 examples that get it right, and the principles behind them.
How to Set Up Referral Tracking [+ Free Tools & Spreadsheet]
What is referral tracking and why is it important? How to track referrals? We break down everything you need to optimize your referral program with a free referral tracking spreadsheet.

Affiliate Marketing Commission Rates: How Much to Pay Affiliates?
Commissions motivate affiliates to help sell your products. Find out how to set affiliate commission rates that are competitive and sustainable.

Affiliate Marketing Vs. Referral Marketing: How to Choose?
What’s the difference between a referral program vs. affiliate program? We compare each type of program to help find which one works best for your business.

How to Start an Affiliate Program: Easy 8-Step Guide
How to start an affiliate program? From deciding on commissions to finding and recruiting affiliates, our guide covers everything you need to know.
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Referral and affiliate marketing basics

How to Build a Channel Partner Program: A 7-Step Guide
What counts as a channel partner, and how can a channel partner program benefit your business? How to build a channel partner program? What steps should you take to set it up for success? Our guide will cover everything you need to know and more.

8 Knockout Referral Program Templates [+ Examples and Tips]
Need help planning a great referral program? Use our tried and tested customer referral template to help you plan an effective program that gets results.















