Online Referral Marketing Software that works for Any Business

Unlock hidden referrals by making it easy for your customers and partners to refer you.

On-brand referral program software

Your Sales Process & Brand

  • Track offline & online sales
  • Edit reward triggers & eligibility rules
  • Create custom default sharing messaging
  • Set your logo, images, font, and colors
  • Create branded email templates

Your Customer & Referrals

  • Run multiple 'refer a friend' campaigns
  • Set notifications & statistics tracking
  • Personalize the referral experience
  • Reward with coupons, gift cards, or PayPal
  • Track referrals through every stage

Join our successful customers benefiting from more referrals

Hundreds of customers have run successful programs using our referral program software
"Referral Rock is a great turnkey referral program software that allowed our team to launch our campaigns in days instead of months. The team is constantly innovating new features to keep our programs fresh. And their hands-on support is just impossible to beat."
Alex Furmansky
Founder, Budsies
"Referral Rock has made the best customer referral software! It's super easy to manage and track key analytics from our member referral program in our own website. The user interface is intuitive and has simplified the process for both members and staff."
Jay Brown
Digital Marketing, YMCA of Metro Atlanta
"I’ve finally found an online referral platform that is supportive of my business model! Their refer a friend software is user friendly and the support team has been extremely helpful throughout. My clients are thrilled, I’m thrilled- it’s a win-win!"
Autumn Elias
Owner, Vita Wellness Massage

Learn how a referral platform can work for your business

Referral software makes it easy for your business

  • Email Notifications & Campaigns
  • Automatic Referral Attribution
  • Integrated Referral Widgets
  • One-Step Google Analytics
  • Team & User Management

1. Build your Referral Program

Design your referral program and integrate it into your website. We offer multiple integrations like Zapier, an API, and JavaScript tracking scripts.

2. Launch your Program

We provide all the tools to drive advocates to your referral program utilizing your website, invoices, emails, email marketing, and more.

3. Manage the New Business

Our referral management software includes robust referral tracking statistics from your advocates and tools to manage all the new leads coming in.

Benefits of Referral Program Software

We make it easy for customers to refer and stay engaged, while automating the referral tracking for your business.

Unique Code and URL/Link

Our refer a friend software assigns each member their own unique code and URL/link to share however they want. This "referral tracker" makes it easy for the member to share and track.

Easy Social and Email Sharing

Our sharing pages make it easy for members to share with Facebook, Twitter and many other popular social networks.

We also enable the member to easily access their own address books from popular email providers like Gmail, Yahoo Mail, Outlook, and others.

Workflow Automation

Automate where it makes sense for your business. Want to automatically or manually approve referrals? What about rewards? Should they be issued automatically right away or have a holding period?

Configure your workflow based on your business. That's how referral program software should work!

Reward Fulfillment

Want us to handle sending rewards for you? We can do that. Issue gift cards, pre-paid Visa, PayPal, and/or coupons right from our system.

If you opt to handle rewards yourself, we'll still do all the tracking and calculations of rewards so it's lined up for your to distribute.

Templated Messages

All email, social media, and mobile text messages can be pre-crafted by you. This allows you to control your branding and messaging while enabling the member to share right away without thinking about what they want to write.

Keep Members in the Loop

One of the best ways to keep referrers engaged is to keep them in the loop.

Our referral marketing software keeps members notified of all activity on their dashboards and new rewards as they are earned.

Referral Tracking

Analyze activity and see who your biggest advocates are. You can track members and referrals through every stage in our referral software.

From our admin pages you can manage all of activity and export reports.

Fraud Detection

Setup fraud or suspect rules to save yourself from abuse at the program or account level.

Members can be disabled in the referral software so they are blocked and can no longer be part of your program.

Here are just a few of the systems that work with Referral Rock referral system tracking

Program Promotion

Promote through your existing channels with widgets, one-click access links, and iFrames in your website, email newsletters, social media, and others.

Referral Tracking

Track and capture referrals from e-commerce purchases, form completions, demos, trials, or subscriptions. Or build your own lead capture form right in our software.

Zapier Integration

Referral Rock integrates with hundreds of other software services in Zapier. Pass information between Referral Rock and your existing software without any code.


Our developer-friendly API allows your team to tightly integrate with your service or application. You can also trigger actions in realtime using our many available webhooks.

Unlock Your Referral Potential!