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Brand Ambassador PROGRAMS

Generate awareness (and referrals!) with brand ambassadors

Want to start an invite-only program with customers, employees, business partners, or influencers? See how you can run a brand ambassador referral program with a variety of participants.

Join 1,000+ B2B and B2c Companies GROWING REFERRALs with referral rock

Grow your business with an easy-to-launch brand ambassador program

Build, track, promote, and optimize your program with one tool. 

1. Design your program

Use our easy program builder to create a best-in-class experience for your brand ambassadors, including ready-made sharing messages, an on-brand member portal, and a place to track referral status and payouts. 

Referral Rock sample member dashboard
Automated reward payout

2. Choose your reward rules

Set up when and how rewards will be fulfilled with our reward rule builder. Choose from a menu of supported incentives, including gift cards, cash payouts, account credits, and more. 

Learn more about how rewards work >

3. Connect your systems

Automate routine tasks like referral tracking and payout by integrating with your existing tools. Referral Rock runs in the background to ensure your whole process runs smoothly. 

See 50+ integrations to connect your tools and teams >

Referral Rock integrations
Referral growth chart

4. Invite your ambassadors

Start your program by inviting brand ambassadors to start referring with a One Click Access link — no registration or passwords! Then connect your marketing tools for easy cross-channel promotion. 

Get your program up and running with expert help

  • Work with an onboarding specialist (included with every plan)
  • Get technical integration assistance when you need it
  • Follow best practices to set your program up for success
Concierge onboarding

Features that help you engage and reward your biggest brand fans

🔗 One Click Access links

Embed sharing into your app or website with auto-generated links that make it easy to start referring.

Dedicated member portal

Give your ambassadors a central place to track their referrals, collect rewards, and come back to share more.

🔍 Invisible form tracking

Automate referral tracking behind your existing form-fill, signup, or purchase flows for a seamless experience.

💰 Automated payouts

Make reward management easy with a payout scheduler, advanced fraud rules, and reward options that align with your brand.

Fast and easy setup

Set up your program with pre-built templates and suggestions, so you can launch and start promoting your program faster.

📈 Built-in reporting

Measure the website visits generated from your program, and see how that brand awareness converts to new customers.

Get-it-done businesses choose Referral Rock

“Referral Rock is a dream! The integration with HubSpot was seamless, and it has tracking, rewards, emails, and campaigns all in one place.”

Nate Workman Chief Marketing Officer, Workman Success Systems

"The flexibility and customization options make the platform incredibly valuable. We're able to merge our customer experience with [Referral Rock's] underlying technology seamlessly."

Austin Growth Manager, Consumer Goods

"The best thing is how easy it is for a customer to sign up with a single click. Our goal was to make it frictionless for the referring member, and Referral Rock certainly does that!"

Samina Vardag Head of Digital Sales, Keyspire

“Fantastic product! We received excellent customer service from sales to implementation, at a lower cost than competitors. The customizable tools are extremely easy to use.”

Nicole Linardos Marketing Supervisor, Blue Foundry Bank

"Referral Rock's integrations, customization, and flexibility have saved me hours of manual work each week and thousands of dollars — all without being locked into a long-term contract."

Shaun Dewitt Owner, SIR Glass Auto

Start your brand ambassador program today

Find out how we can help you grow your brand awareness and word-of-mouth business.