How to Run an Employee Referral Program (For Hires Or Customers)
Employee referral programs aren’t just for hiring. Learn how the right program can encourage employees to refer top talent or bring in new customers.
May 11, 2026
Employee referral programs aren’t just for hiring. Learn how the right program can encourage employees to refer top talent or bring in new customers.
Channel partner incentive programs motivate resellers, distributors, and partners to sell more of your product. Types, benefits, and how to run one.
Download a free referral agreement template, plus a clear breakdown of when you need one and the 12 sections to include.
Affiliate, partner, and referral programs each capture word of mouth differently. Here’s how they compare and which fits your business.
Social currency is the deposit you make before you can ask for a referral. Here’s how to build it, and why it compounds over time.
Learn whether your membership business is ready for a referral program, why members make great advocates, and how to run one that keeps rolling.
A program doesn’t create word of mouth. It captures it. Compare 7 types of word-of-mouth marketing and pick the channel that fits.
How to find, screen, and ask the right people to be brand ambassadors for your business. Includes email and DM templates ready to customize.
Referral partners bring higher-quality leads through trusted relationships. Learn how to recruit, train, and manage a partner program that drives results.
21 social media campaigns that actually worked, from Wendy’s roasts to Spotify Wrapped. What made each one spread and what you can steal.
HVAC referral programs work when the foundation is right. Here’s how to set yours up as ongoing operations, not a one-time campaign.
Learn how to build an insurance referral program that runs alongside your business, not as a one-time campaign. Includes best practices and real examples.