Affiliate marketing is one of the most valuable strategies for small businesses. Learn how to start affiliate programs for small businesses, why you should steer clear of affiliate networks, and what you should focus on instead.
NPS surveys are simple to use for companies and customers. But what about their shortcomings? Find out the advantages and disadvantages of using NPS surveys, according to 49 experts.
Affiliates and partners have more in common than you think. Learn the similarities and differences between affiliates and partners, and what sets affiliate and partner marketing apart from referral marketing.
This fast and easy guide covers everything you need to know about peer-to-peer marketing, including why it’s important, and key steps to make it work for you. Plus, 3 real-life examples.
How should you design your brand ambassador program for the best results? Learn insider tips from the 10 best brand ambassador program examples.
Why not turn your customer relationships into formal referral partnerships? Learn what referral partners are, how they compare to other types of channel partnerships, and the essential steps to create a successful referral partnership.
Also known as user-generated content, consumer-generated marketing (CGM) happens whenever consumers create social media posts and other online content featuring your brand. Learn how to use CGM to your full advantage.
“Social proof” describes how people decide on their actions and purchasing behaviors based on what they see others doing. We put together the best examples of social proof to inspire your own marketing.
What’s the difference between a referral program vs. affiliate program? We compare each type of program to help find which one works best for your business.
Social media and referral programs already drum up plenty of peer-to-peer sharing on their own. Here’s how to integrate social media into your referral program and create a word-of-mouth powerhouse!
Check out 21 of the best examples of social marketing campaigns, plus 7 ground rules that they all followed to ensure their success.
How to promote your affiliate program? Check out these 11 proven affiliate marketing strategies you can apply right now, to help you recruit affiliates.
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