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August 25, 2020
What Is Direct Marketing and How Does It Work?
Companies that use direct marketing address a targeted audience, without third-party help. Learn direct marketing pros and cons, and how to start.
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August 20, 2020
How to Use Social Media Ads For Your Webinar
We’ve seen the quick rise in a marketing solution that quickly engages an audience – webinars. Learn what you need to promote your upcoming webinars using social media ads.
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August 17, 2020
Customer Appreciation Strategies: 14 Tips to Show Customers You Care
To show customers you really care, you need to go above and beyond. We’ve gathered 14 customer appreciation strategies and ideas to help you go that extra step.
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August 13, 2020
How Social Media Campaigns Can Help Your Business
Do you have a strong social media strategy? Whether it’s to boost brand awareness or generate leads, the right social media campaign can help your business.
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July 29, 2020
How To Find Quality Affiliates: 11 Best Practices Used By Marketers
How do you make sure you recruit high-quality affiliates? We asked marketers across all industries, and came up with 11 proven tips for finding the best affiliates for your program.
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July 29, 2020
Is Affiliate Marketing Too Risky? 56 Marketers Weigh In on Benefits and Risks
Is affiliate marketing good or bad? Does it deserve the questionable reputation it has gained? Or, do the benefits of affiliate marketing outweigh the bad name some have given it? 56 marketers share their insights and opinions.
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July 28, 2020
Should You Encourage Your Customer to Leave a Review?
Asking a customer to leave a review is an extra step in your process, after the sale has been made. Is it worth it to ask for a customer review? Find out.
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July 20, 2020
45+ Proven Brand-Building Strategies You Can’t Miss
Brand marketing is about sharing who you are as a company, from your mission to messaging and visuals. 105 marketers share 45+ proven strategies for building brand identity.
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![Why Brand Reputation Is so Important [105 Experts Weight In]](https://cdn.sanity.io/images/x9q04aql/production/2273ddd0901545157c05f4a8f135f1df44b52a58-900x600.jpg?w=520&auto=format)
July 20, 2020
Why Brand Reputation Is so Important [105 Experts Weight In]
105 marketers weigh in on the most important factor in building a brand identity. Check out why brand reputation came out on top, plus more insights on elements of building a brand identity.
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June 11, 2020
B2B Sales Incentives: A Creative Way to Motivate Your Sales Team
The B2B sales incentives your company offers can make a big difference in sales performance. Here are the top incentives that boost motivation and the bottom line.
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June 10, 2020
11 Strategies for Successful B2B Incentive Programs
At its core, a B2B incentive program is a way for businesses to reward customers, distributors, or other types of channel sales partners. No matter what type of B2B incentive program you plan to offer, these strategies will help you cater to your most valuable business partners.
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June 3, 2020
What Is Affinity Marketing? Definition and Strategies for Success
Affinity marketing is a type of marketing that involves a mutually beneficial partnership between two brands. Learn how affinity marketing partnerships can grow your audience, as well as affinity marketing strategies and tips that your business can use.
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