Referral Rock

For consumer apps & subscriptions

Referral software built for consumer apps

The best consumer apps grow when users invite their friends. Referral Rock turns that into a refer-a-friend program that runs inside your app, rewards in free months or credit, and keeps paying as subscriptions renew.

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Built for businesses like these

  • Subscription apps
  • Mobile apps
  • Fintech apps
  • Fitness & wellness
  • Streaming & media

Trusted by consumer apps and 1,000+ growing businesses

TripAdvisor
Material Bank
Penguin Random House
Culligan Water
Flink
Edustaff
Mitel
ActiveCampaign

Built to run without you babysitting it

A referral platform with everything you need to run a program, without the overhead.

  • Everything runs automatically

    Referrals tracked, rewards sent, participants notified, without you touching it.

  • Email campaigns built in

    Promote your program and fire automatic welcome, reward, and re-engagement emails, with no separate email tool to buy or wire up.

  • Concierge onboarding included

    A dedicated advisor helps you launch faster and optimize from day one.

  • No more awkward asks

    You did the hard work already. With our referral programs, customers are excited to share with their friends.

See what your program looks like

Your users grow your app faster than any ad can. Referral Rock turns that into installs and subscriptions you can track and reward, without leaving your app. Here's what it looks like in practice.

  1. 1

    A user hits a moment they love

    Just after they get real value, an in-app prompt invites them to refer a friend, with a link they can share in a single tap.

  2. 2

    They invite a friend

    Their link gives a friend a free month or some credit, and the friend lands on a page built for them, not your generic install screen.

  3. 3

    The friend signs up and converts

    Referral Rock tracks the friend from install or signup through to a paid subscription, across web and mobile.

  4. 4

    Both sides get rewarded

    Your user earns a free month or account credit, sent automatically, and keeps earning as the friend's subscription renews.

The in-app member portal a user sees, with their referral link, invites sent, and rewards earned

A referral program built for how consumer apps grow

There's no physical checkout in an app. Growth comes from users telling friends, the best moment to ask is right inside the app when they hit value, and the reward that lands is a free month or some credit. Referral Rock runs in-app, rewards at signup or paid conversion, and never takes a cut of what you earn.

Let users refer from inside your app

Embed a share widget or the full member experience in-app with the JavaScript SDK and API, with mobile-friendly links and QR codes, so a user can invite a friend in a tap.

Give a free month, get a free month

Run a double-sided offer in free time, account credit, or in-app currency. Referral Rock never takes a commission or markup on the rewards you hand out.

Reward at signup, paid, or upgrade

Fire a reward when a friend installs, starts a trial, converts to paid, or upgrades a plan, so the payout matches the moment that matters to your growth.

Keep rewarding on every renewal

Pay recurring rewards each time a subscription renews, plus milestone rewards that grow as a user refers more, so your power users keep inviting friends.

Re-engage users who haven't referred

Connect Klaviyo or your email tool and run invite campaigns that only reach users who aren't referring yet, with no separate tool to manage.

See which users drive installs and subscriptions

Track each user from share to install to paid, and see the subscriptions a program drives instead of guessing which signups came from word of mouth.

See the full feature list

We don't just hand you software

Other software may promise Plug'n Play, but every business is different enough that a template won't always work. We get as close to done-for-you as possible while keeping you in charge.

Every Referral Rock customer gets:

  • A dedicated program advisor
  • Reward recommendations based on your audience
  • Tailored program & campaign messaging written for you
  • Technical integration assistance as needed
Referral Rock concierge onboarding services

One platform that fits your business

Connect the tools you already run, then launch whatever kind of program fits how you sell.

Connect the tools you already use

Stripe logo

Stripe

Klaviyo logo

Klaviyo

Intercom logo

Intercom

JavaScript logo

JavaScript

REST API logo

REST API

Zapier logo

Zapier

Explore all integrations

Run any kind of program

Customer referral program

Customer referral programs

Turn happy customers into a steady source of new ones.

Build a customer referral program
Brand ambassador program

Brand ambassador programs

Invite your most loyal fans into an ongoing promotion role.

Start an ambassador program
Partner and affiliate program

Partner & affiliate programs

Give partners a portal to refer and earn on what they send.

Launch an affiliate program

Common questions about referral software for consumer apps and subscriptions

Quick answers on fit, setup, rewards, integrations, and cost.

Yes. Referral Rock runs inside web and mobile apps through the JavaScript SDK and the REST API, with mobile-friendly links and QR codes for sharing. You can reward at install, signup, paid conversion, or renewal, so it fits however your app turns a new user into a paying one.
Yes. You can embed a share widget or the full member portal in your app, or drop one-click access links into your lifecycle emails and push messages. Developers can also build a fully custom share experience against the member, referral, and reward APIs.
Free months, account credit, and in-app currency work best because they pull the user back into the app, and a double-sided give-and-get, like a free month for both sides, is the most common setup. Cash and gift cards give the strongest pull when you want it. Your advisor helps you match the reward to your subscriber lifetime value.
No. Referral Rock adds no commission or markup on the rewards you pay out or the subscription revenue your program drives. You only cover the payment provider's own pass-through fees.
Yes. Recurring rewards pay out each time a subscription renews, and milestone or tiered rewards grow as a user refers more friends. That fits a subscription app where the value is in keeping the user, not just the first signup.
Same platform, different motion. The consumer app setup centers on in-app sharing and subscription rewards for a consumer audience. Our e-commerce setup rewards at a physical checkout, and our B2B SaaS setup adds partner and affiliate programs and rewards at Closed Won. Your advisor maps the program to how your product actually grows.
Most teams launch a standard program in days using the program builder and their advisor. Embedding the share moment in your app can take a little developer time, and your advisor helps you scope it so you can go live quickly.
No. Every plan includes a dedicated advisor who helps you design the reward, wire up your app and billing triggers, and launch, then keeps working with you to tune it. You're not handed a login and a help doc.
Consumer apps and subscription products run on our Engage plans, which start at $200/mo with pricing published on our pricing page. Plans are month-to-month with no long-term contract, and a free trial is available so you can try it first.
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See Referral Rock for consumer apps and subscriptions

Start a free trial or book a demo and we'll help you launch a program that fits how you work.

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