Everything you’ll ever need to know about referral marketing resides here. We cover the basics, incentive ideas, promotion ideas, to actual referral marketing program examples.
Category: Referral Marketing
Loyalty Programs Are Not the Same as Referral Programs
Referral programs and loyalty programs often get confused. Referral program software and loyalty program software are in two different ballparks, read why.
Referral Fees – Best Practices for Success
What is a referral fee, and how can your business benefit from one? How do you calculate an ideal referral fee amount or percentage? Learn referral fee fundamentals and best practices.
B2B Referral Programs: The Definitive Guide
How are B2B referral programs different from their B2C counterparts? What must you establish before your B2B business starts a referral program? What are the best practices regarding program construction, promotion, and incentives? Our definitive guide has the answers.
Referral Program Glossary and Terms to Remember
Referral program terms can be confusing. What is referral marketing? What are other words for referral programs? This referral marketing glossary will help clear up the confusion.
61 B2B Referral Marketing Statistics and Quotes
Many people see the benefits of running a referral program. But some businesses like a B2B business may still be on the edge. Here are statistics and quotes to prove how effective it can be.
36 Referral Email Examples to Inspire Your Own
Referral emails are a fixture in any complete referral program. Learn about all the parts that make up a compelling referral email, and take inspiration from the 36 best refer a friend emails being used today.