Category: Featured
54 Marketers Share Their Top SaaS Lead Generation Strategies
If you work for a SaaS company and are looking for the best ways to generate quality leads, cold emails and untailored ads won’t get you very far. Rather, as Forrester reports, anywhere from 66-90% of a customer’s journey is...
B2B Content Promotion Strategies: 91 Marketers Share Their Tips (Pt 2)
Even if you spend valuable hours creating a high-quality piece of B2B content, that content won’t do you much good if you don't properly promote it. In this second part of our B2B content marketing round-up, 91 marketers share unique,...
B2B Content Marketing Best Practices: Tips From 91 Marketers (Pt 1)
91 marketers share best practices for content creation in part one of our B2B content marketing round-up. You're sure to find insights you can use!
Tracking and Growing Word of Mouth: 107 Marketers Share Tips (Part 2)
In part two of our most successful roundup yet, we asked 107 marketing experts their opinion on word of mouth marketing. Here's what they told us about getting word of mouth referrals to occur.
52 Marketers Share Their B2B Word-of-Mouth Referral Stories
If you’re a B2B business, what can you do to drive valuable referrals, and take advantage of word-of-mouth as a channel? 52 business professionals share why they recently referred B2B businesses to others; pick up tips from their stories.
14 Essential B2B Marketing Strategies For Growth In 2020 And Beyond
In the modern B2B purchasing landscape, the buyers have control. A single purchasing decision involves multiple buyers, who demand personalization and conduct detailed research. Learn B2B marketing strategies crafted to convince these buyers.