Tag: referral marketing

AARRR: What Are Pirate Metrics, and Why Are They Vital To Growth Marketing?

Pirate metrics (AARRR metrics) are widely accepted as the five most valuable metrics for any startup to focus on, analyze, and monitor. These metrics effectively measure your company's growth, and are practical and straightforward to implement.

/ November 18, 2019

Get More Customer Referrals [8 Step Framework w/ 55+ Examples]

One of the most effective sources of new business is getting customer referrals. Follow this 8-step framework to generate more customer referrals for your business (over 55 examples inside!)

/ November 7, 2019

3 Things To Consider When Giving Your Customers Incentives To Refer

On top of a good incentive, you'll have to consider a few other details when it comes to getting people to refer. Here are a few things to consider.

/ September 23, 2019

Loyalty Programs are Not the Same as Referral Programs

Referral programs and loyalty programs often get confused. Referral program software and loyalty program software are in two different ballparks, read why.

/ September 19, 2019

Referral Fees – Best Practices for Success

What is a referral fee, and how can your business benefit from one? How do you calculate an ideal referral fee amount or percentage? Learn referral fee fundamentals and best practices.

/ August 19, 2019

B2B Referral Programs: The Definitive Guide

How are B2B referral programs different from their B2C counterparts? What must you establish before your B2B business starts a referral program? What are the best practices regarding program construction, promotion, and incentives? Our definitive guide has the answers.

/ August 13, 2019