Tag: referral marketing

Loyalty Programs are Not the Same as Referral Programs

Referral programs and loyalty programs often get confused. Referral program software and loyalty program software are in two different ballparks, read why.

/ September 19, 2019

Referral Fees: Best Practices for Success

What is a referral fee, and how can your business benefit from one? How do you calculate an ideal referral fee amount or percentage? Learn referral fee fundamentals and best practices.

/ August 19, 2019

B2B Referral Programs: The Definitive Guide

How are B2B referral programs different from their B2C counterparts? What must you establish before your B2B business starts a referral program? What are the best practices regarding program construction, promotion, and incentives? Our definitive guide has the answers.

/ August 13, 2019

Referral Program Glossary And Terms To Remember

Referral program terms can be confusing. What is referral marketing? What are other words for referral programs? This referral marketing glossary will help clear up the confusion.

/ August 1, 2019

61 B2B Referral Marketing Statistics and Quotes

Many people see the benefits of running a referral program. But some businesses like a B2B business may still be on the edge. Here are statistics and quotes to prove how effective it can be.

/ July 11, 2019

20 Call-To-Actions That Will Make Your Customers Want To Refer Their Friends

An effective call to action can catch a customer's eye and get them to refer. Here are ideas on how to create your own effective referral program call to action.

/ June 7, 2019