Knowing your ideal buyers well not only refines your marketing but speeds up the sales process too. Find out how to create an accurate ICP for your business based on advice from 12 experts.
It’s never easy to filter warm leads from cold ones. However, having a system for qualifying B2B leads helps. Our recent survey digs into the metrics and processes that experts use – and you can too.
Does NPS really give you the whole picture of customer satisfaction? Or do you need other research metrics? Find out what the experts think.
NPS surveys are simple to use for companies and customers. But what about their shortcomings? Find out the advantages and disadvantages of using NPS surveys, according to 49 experts.
Affiliates and partners have more in common than you think. Learn the similarities and differences between affiliates and partners, and what sets affiliate and partner marketing apart from referral marketing.
This fast and easy guide covers everything you need to know about peer-to-peer marketing, including why it’s important, and key steps to make it work for you. Plus, 3 real-life examples.
You’re more likely to use buyer personas if they accurately capture your audience. We share what to include (and what to leave out) of effective buyer personas.
Looking for the best solution to collaborate with your team online? Read our list for the top 22 software collaboration tools for every business.
Survey software can help you get the right kind of data you need to make strategic business decisions. Learn how to find the right survey tool for your needs.
Too many podcasts, too little time? We’ve compiled a list of 18 best marketing podcasts [+1 bonus!] shared by experts to get you started.
What challenges do freelancer managers face, and what steps do they take to get through these obstacles? Read proven tips from 23 experienced freelancer managers to help take your freelancer management to the next level.
Check out the top tips for managing freelancers, along with eye-opening statistics on the freelancing process.
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