Partnership Management: Skills and Strategies That Work
Partnership management is operational work, not a campaign. The skills, strategies, and PRM tools that keep partner programs rolling.
April 27, 2026
Partnership management is operational work, not a campaign. The skills, strategies, and PRM tools that keep partner programs rolling.
Commissions motivate affiliates to help sell your products. Find out how to set affiliate commission rates that are competitive and sustainable.
Not every small business is a fit for affiliate marketing. Here’s how to know if you are, and a 9-step guide to starting your own program.
See what makes the best affiliate programs stand out, with examples from Amazon, Kajabi, NordVPN, and more.
Learn if your business can benefit from a pay-per-lead affiliate program, plus tips for launching and managing one, examples to inspire you, and how to choose the right tool to manage your program.
Learn how to create affiliate links step by step: choose software, set commission rules, generate tracking links, and distribute them to affiliates.
Affiliate recruitment tools help you discover high-performing affiliates, sign them up, manage and engage them throughout the affiliate lifecycle, and issue rewards unique to your needs. Find out the 13 best affiliate recruitment tools you need to explore right now, including affiliate platforms, brand mention tools, and outreach tools.
Referral programs capture word of mouth you’ve already earned. Affiliate programs buy reach. Learn the real difference and which one fits your business.
How to start an affiliate program? From deciding on commissions to finding and recruiting affiliates, our guide covers everything you need to know.
Learn what affiliate marketing for startups involves, its benefits, how to know if your startup is ready for an affiliate program, and affiliate marketing best practices for startups.
PRM software (partner management software) can help you manage countless types of partner programs. Compare 24 PRM software choices with our detailed reviews.
Learn how to streamline the entire affiliate management process using affiliate software. Also, choose your ideal solution from our list of 11 top affiliate marketing software tools.