Which iconic or unique brand strategies have inspired marketers the most? What have experts picked up that may help you develop your own brand strategy? Check out 20+ examples of stellar branding across all industries.
How do you increase your brand appeal? Here are five ways you can attract new customers and ensure existing customers always have your brand at top of mind.
How do you promote your new customer campaign, and get it in front of the eyes that matter? 34 experts share their insights on promoting new customer campaigns.
Why do you need a marketing channel strategy? How can you maximize your marketing channels? It’s all about selecting touchpoints that match your audience’s needs and habits.
Location-based marketing allows businesses to send relevant, useful information to customers when they need it most. Read how the strategy can boost engagement.
Marketers don’t think of cybersecurity in their day-to-day work – until something goes wrong. Safeguard your company against the top 5 cybersecurity threats.
When someone wants to return a product or cancel a service, how should you respond? Experts share how they handle returns and cancellations.
We’ve seen the quick rise in a marketing solution that quickly engages an audience – webinars. Learn what you need to promote your upcoming webinars using social media ads.
To show customers you really care, you need to go above and beyond. We’ve gathered 14 customer appreciation strategies and ideas to help you go that extra step.
Do you have a strong social media strategy? Whether it’s to boost brand awareness or generate leads, the right social media campaign can help your business.
How do you make sure you recruit high-quality affiliates? We asked marketers across all industries, and came up with 11 proven tips for finding the best affiliates for your program.
Asking a customer to leave a review is an extra step in your process, after the sale has been made. Is it worth it to ask for a customer review? Find out.
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