Why NPS Surveys Aren’t Enough to Gauge Customer Satisfaction [Expert Survey]
Does NPS really give you the whole picture of customer satisfaction? Or do you need other research metrics? Find out what the experts think.
Does NPS really give you the whole picture of customer satisfaction? Or do you need other research metrics? Find out what the experts think.
NPS surveys are simple to use for companies and customers. But what about their shortcomings? Find out the advantages and disadvantages of using NPS surveys, according to 49 experts.
This fast and easy guide covers everything you need to know about peer-to-peer marketing, including why it’s important, and key steps to make it work for you. Plus, 3 real-life examples.
Conducting customer research, but not sure if you’re doing it right? Try these 18 proven voice of the customer research tips to get the best results.
Asking the right questions helps you get the most value from your voice of the customer data. Here are 9 questions that experts ask (and you should too!).
A referral widget is the backbone of any successful referral marketing program. It’s how customers sign up for your program and choose how they’ll share with their friends. Today, we’ll cover what a referral widget is and why you need one.
How to conduct customer satisfaction surveys in a way that reveals exactly what customers think of your brand? We turned this question over to the experts, and gathered 20 proven tips and strategies.
How do marketers research customer satisfaction? What methods and research questions do they find most effective? Let’s dive into their expert insights.
Need to amp up your marketing game? Here are the 10 best marketing ideas and techniques to help you score more customers for your business.
How do you increase your brand appeal? Here are five ways you can attract new customers and ensure existing customers always have your brand at top of mind.
How do you promote your new customer campaign, and get it in front of the eyes that matter? 34 experts share their insights on promoting new customer campaigns.
When someone wants to return a product or cancel a service, how should you respond? Experts share how they handle returns and cancellations.
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