Author: Irene Lopez

partnership relationship management

Partnership Relationship Management (PRM): Your Ultimate Guide

Want to learn more about partnership relationship management, or PRM? In this article, we cover everything you need to know about PRM, why it’s important, how to make use of it, best practices, and how to find the right PRM software for your needs. 

partner program template

How to Create a Partner Program Template That Works

Developing a successful partnership program requires creating a roadmap that doesn’t miss out on the essentials. A partner program template can help you do just that. Learn how to create your own partner program template or use our customizable readymade template here.

employee referral email sample

8 Repeatable Employee Referral Email Samples: Get Referrals Fast

The employee referral email samples in this article can help you start and maintain your referral program communications easily and effortlessly. Also, learn why employee referral emails are so important, the two different types of referral emails you could send, and how to craft your own effective employee referral emails. 


Customer Marketing: What It Is and Why You Need It

Customer marketing is when you market to existing customers, and includes efforts to turn your customers into advocates. Learn everything about how it works and how to use it for your business here.