In-House or Freelance Writers? 53 Marketers Share Their Thoughts
What type of content writer is the better choice for your business---hired employees who serve as your in-house writers, or independent freelancers? Or is the real answer a balance between both types of writers? 53 marketers weigh in.
Should You Reoptimize Your Blog Content? 55 Marketers Respond
Should you reoptimize your blog content, and how do you determine which posts are worth updating? 55 marketers share their insights.
Live Chat: Is It Here to Stay? 23 Marketers Weigh In
Is the live chat plugin really here to stay? And will the future of live chat be human-centric, bot-based, or both? Let's see what 23 marketers had to say.
Proven B2B Lead Generation Techniques That Work
For successful B2B lead generation, you’ll need to design a stellar lead capture process and implement strategies to convince potential leads to trust you. Learn how in this guide to B2B lead generation.
12 NPS Software Tools (plus ways you can do it yourself)
Compare these top 12 NPS software tools, and discover ways to measure your net promoter score on your own.
14 Proven B2B Marketing Strategies For Business Growth
In the modern B2B purchasing landscape, the buyers have control. A single purchasing decision involves multiple buyers, who demand personalization and conduct detailed research. Learn B2B marketing strategies crafted to convince these buyers.