
Pros and Cons of Employee Referral Programs (+ Alternatives)
Weighing an employee referral program? Here are the real pros, cons, and alternatives to consider before you build one.

Weighing an employee referral program? Here are the real pros, cons, and alternatives to consider before you build one.

Direct, email, incentive, review, social — the five types of referrals, what each delivers, and what makes any of them work.

Your affiliate marketing business plan is the operating manual, not a launch document. Here’s what belongs in it, section by section.

10 employee referral program examples, covering both hiring and customer programs. What each does well and what’s worth stealing.

An employee referral policy covers one of two different programs: referring job candidates, and employees referring customers. Here’s what you need in both.

The best employee referral program ideas split into two camps: refer-a-hire and refer-a-customer. Here’s what works in each — and what to skip.

Affiliate, partner, and referral programs each capture word of mouth differently. Here’s how they compare and which fits your business.

How to choose creators, train them on the message, and connect them to a customer referral program that keeps rolling.

Lead referral programs work best when run as ongoing operations, not campaigns. Here’s how to build one that keeps generating leads month after month.

Telecom services feel commoditized. A referral program captures the word of mouth your service is already earning. Here’s how to build one.

9 email blast examples from real brands, broken down so you can copy what works and skip what doesn’t.

Social currency is the deposit you make before you can ask for a referral. Here’s how to build it, and why it compounds over time.