How it works

Build a referral system that works in the background

Great businesses have teams of service reps, sales, and marketers responsible for creating remarkable customer experiences.

An end-to-end referral program compliments the hard work these teams are doing — turning the underappreciated work into more customer referrals.

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Referral software + services 🧰 for tech, e-commerce, B2B, & service businesses who care about their reputation

Join 1,000+ Businesses of all types GROWING REFERRALS with REFERRAL ROCK

Turn happy customers into powerful referral sources with our software & services

83% of customers are willing to refer after a positive buying experience — yet only 29% actually do 😞

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Get more referrals on autopilot

By giving all your customers the opportunity to share you're casting a wider net vs relying soley on organic word-of-mouth.

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Create more brand fans

The customers who want to refer their friends have an easy way to do so, giving them a deeper connection to your brand. Think of it as compound interest on your marketing and sales!

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See trackable results

See your program performance: who your best sharers are, brand awareness your program is generating, and the number of new customers and leads coming from referrals.

Word of Mouth with Referral Rock

Our software automates the day-to-day while Referral Rock’s team gets it running with you.

Rollout an effective referral system with direct help

Let our team (& software) do the heavy lifting, you just sit back and collect the referrals….

Don't go it alone

Honestly, who wants to take time to learn the nuances of referral marketing on their own? 

Nobody enjoys being left to answer the hard questions themselves. The questions that drive the most impact in a referral program like:

What rewards work for my audience? How should I launch the program? Why aren't more people sharing or converting? Is this thing on? 

We can't say it's "100% done for you", but we get as close as possible while keeping you at the helm.

Stop trying to design and launch a referral program alone.

Save yourself the pain with the last referral program you’ll ever need (by doing it right the first time).

"Referral Rock is a dream! The integration with HubSpot was seamless, and it has tracking, rewards, emails, and campaigns all in one place."

Nate Workman Chief Marketing Officer, Workman Success Systems

"The best thing is how easy it is for a customer to sign up with a single click. Our goal was to make it frictionless for the referring member, and Referral Rock does that!"

Samina Vardag Head of Digital Sales, Keyspire

"Referral Rock has already given us a 10x ROI. It's so easy to use and requires very minimal effort on our side to run. We just set it and forget it."

John Bergher VP of Sales and Marketing, CoolBot

"The flexibility and customization options make the platform incredibly valuable. We're able to merge our customer experience with [Referral Rock's] underlying technology seamlessly."

Austin Growth Manager, Consumer Goods

Skip the guesswork — Get a dedicated program advisor

One-on-one guidance through the 3 phases of implementing a referral system that gets results

1. Build the program

Create a program plan and set up your program inside our software. Hands-on help with:

  • Reward offer design (that gets shares & makes business sense)
  • Customized messaging & brand assets
  • Setup tracking tailored to your business processes 
  • Advising on launch & promotion strategy

2. Scale the program

Integrate ongoing awareness and boost program engagement across the business. Our team continues to help you:

  • Design outreach campaigns
  • Add program access points across customer journeys
  • Configure automated message features that increase program engagement
  • Train your teams to promote the program

3. Optimize the program

Improve your program based-on real world data and program activity. In this phase we will:

  • Review referral journey analytics and suggest changes based-on your data
  • Check-in on workflows business operations rollouts
  • Educate you on new software features that will ease your load and help get better results. 

This phase never-ends. We’re happy to help when you need and will periodically check-in even after you have a smooth running program.

Support that doesn't stop when you launch

Knowledge base

Get immediate answers to your questions with our detailed, easy-to-search help center.

Chat support

Chat with our support team in real-time to quickly troubleshoot issues.

New feature updates

Stay informed with our latest features and expert tips to improve your program.

Business reviews

Work with our team to evaluate your program's performance and find ways to optimize.

Engage multiple AUDIENCES WITH THE BEST REFERRAL Marketing SOFTWARE

Start a referral program that fits your audience

Run referral programs —  no matter who your program participants are.

Customer Referral Programs

Refer-a-friend programs to get your customers to share with their friends.

Brand Ambassador Programs

Start programs for any type of brand fan (e.g. customers, partners, employees, influencers). 

Brand ambassador programs

Partner and Affiliate Programs

Portals for strategic partners to share with their network of potential customers. 

Learn if a referral program is right for your business

Start a trial & play around with our software yourself or…

Track the Results that Matter

Built-in dashboards make it easy to track every part of your referral program, both on the referrer (member) side and the referral side.