A lot of businesses work hard at getting new customers and sometimes break the bank on searching for leads. But, did you know that retaining existing customers can be even more beneficial? Here's why...
What is the principle of reciprocity? How does it work, and how can you use it to benefit your marketing efforts? Let's dive in.
Here are a few ideas on how to create a dialogue that will help you build a relationship and strong foundation with your customers.
What is relationship marketing and how can you implement relationship marketing into your business? Here are a couple of examples.