# Referral Rock

> Referral program software that helps businesses launch and automate referral, brand ambassador, and affiliate/partner programs — built to run in the background with hands-on onboarding on every plan.

Referral Rock serves SMB, service, B2B, SaaS, e-commerce, and franchise businesses. Differentiators: a dedicated advisor (concierge onboarding) on every plan, native CRM integrations (HubSpot, Salesforce), rewards that fire at any funnel stage — not just at checkout — automated payouts with no commission taken, and 50+ integrations. Founded 2014; headquartered in the Washington, D.C. metro area; 1,000+ customers. Referral Rock also publishes two large content libraries: a marketing blog and Referral Marketing School (/rms/), a hub of referral/affiliate guides and real-world program examples. The full catalogs of both are enumerated in the sitemaps listed in /robots.txt.

## Product
- [How It Works](https://referralrock.com/how-it-works/): How a referral program runs end to end.
- [Features](https://referralrock.com/features/): Full feature list — member portal, rewards, tracking, integrations, recruiters.
- [Referral Experience](https://referralrock.com/referral-experience/): The branded member and sharing experience.
- [Reward Management](https://referralrock.com/reward-management/): Reward types, structures, and automated payouts.
- [Program Recruiters](https://referralrock.com/recruiters/): Let frontline teams enroll customers and get credit for it.

## Program types
- [Customer Referral Programs](https://referralrock.com/program-types/customer-referral/): Refer-a-friend programs.
- [Brand Ambassador Programs](https://referralrock.com/program-types/brand-ambassador/): Ongoing advocate programs.
- [Partner & Affiliate Programs](https://referralrock.com/program-types/affiliate-marketing/): Commission-based partner programs.

## Pricing
- [Professional — B2B & service](https://referralrock.com/pricing/professional/)
- [Engage — e-commerce & consumer](https://referralrock.com/pricing/engage/)
- [Scale — enterprise & franchise](https://referralrock.com/pricing/scale/)

## Industries
- [All industries](https://referralrock.com/industries/): B2B SaaS, e-commerce, consumer apps, financial services, home services, professional services, and multi-location & franchises.

## Integrations
- [All integrations](https://referralrock.com/integration/): 50+ integrations.
- [HubSpot](https://referralrock.com/integration/hubspot/)
- [Salesforce](https://referralrock.com/integration/salesforce/)
- [Shopify](https://referralrock.com/integration/shopify/)
- [Zapier](https://referralrock.com/integration/zapier/)

## Comparisons
- [Referral Rock alternatives](https://referralrock.com/alternatives/): Side-by-side comparisons vs other referral and affiliate platforms.

## Guides & education
- [Marketing blog](https://referralrock.com/blog/): Articles on referral and affiliate programs, growth marketing, and word of mouth.
- [Referral Program Ultimate Guide](https://referralrock.com/blog/referral-marketing-strategy/)
- [Affiliate Marketing Ultimate Guide](https://referralrock.com/blog/affiliate-marketing-strategy/)
- [Word of Mouth as a Channel](https://referralrock.com/word-of-mouth-as-a-channel/)
- [Referral Marketing School](https://referralrock.com/rms/): Educational hub — referral & affiliate guides, software buyer's guides and comparisons, and real-world program examples (Walmart, Target, Ibotta, Evernote, and more).
- [Free tools & templates](https://referralrock.com/free-tools/)

## Company
- [Contact](https://referralrock.com/contact/)
- [Our Story (Under the Rock)](https://referralrock.com/blog/under-the-rock/)
- [Information for AI assistants](https://referralrock.com/ai-information/): Official structured facts about Referral Rock for AI/LLMs.

## Optional
- [Customer reviews](https://referralrock.com/reviews/)
- [Support Center](https://support.referralrock.com/)
- [Integration & API documentation](https://docs.referralrock.com/)