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ExactTarget Referral Program Integration

Integrate by capturing referrals in ExactTarget and syncing them to Referral Rock
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About Our ExactTarget Referral Program Integration

ExactTarget
An email marketing platform by Salesforce.

Connection Type

Plans

Requirements

Resources

Data Privacy

You understand that when using this integration, it’s up to you to comply with applicable laws and regulations, as well as the Referral Rock’s Terms of Service and Privacy Information.

How an automated referral program works with ExactTarget

Your business has two great assets: A brand that customers love and access to those customers via a powerful email marketing platform like ExactTarget.

Once you create a referral program on Referral Rock, promoting it to your email subscribers will jumpstart its success by getting the word out to your happy customers who will be excited to send referrals.

Integrating Referral Rock to your ExactTarget campaigns is a fast and effective way to launch and promote your referral program in communication that you are already sending to your customers.

By synching Referral Rock and ExactTarget, your contacts will skip manual program registration, you can promote your referral program in all email campaigns, and you will have access to data displaying the success of your promotional efforts.

Launch your referral program with a kick-off email campaign

Place a personalized sharing link in an ExactTarget launch campaign so your contacts are aware of your brand new referral program.

Instead of depending on customers to organically discover your referral program, you can cut down on the time and effort that it takes for them to begin participating. Every recipient will gain instant access to their unique sharing options to begin spreading the word about your organization.

Increase sharing from any ExactTarget email campaign

Continuous awareness is key to the success of any referral program. Re-engage with your contacts and get the word out about your referral program in your newsletters or any other email marketing campaign.

By bringing awareness and reminding your contacts of the opportunity to send referrals, inside of communication that you are already sending to your customers, you will remain top of mind when they are ready to refer.

Measure success through campaign data

Understand the impact of email promotion on your referral program through Referral Rock’s dashboards and reporting. Know which campaigns resulted in the most new members to your referral program. Spot trends and areas for improvement.

"Their integrations, their obsession to be on the leading edge of their niche, the overall customizability... All in all, I saved thousands by not needing to build an app or sign up for a long-term contract."

Built for B2C and B2B COMPANIES

How our referral software can grow your business​

Get more customers without the extra admin work

Not just a referral widget

A complete portal where you can create and customize a robust referral marketing program

Multiple ways to promote your referral program

Meet customers at the perfect moment on their preferred social media or marketing channel

Align with your existing sales and marketing process

Integrate a referral marketing solution into your systems and workflow (API, SaaS, CRM automations)

Expert customer support at every step

Onboarding specialists and a proven referral process help to boost your customer acquisition

Single referral marketing platform

Bring your most loyal customers and referrals together, all in one place

Launch fast with built-in templates

Landing page builders for programs to personalize the referral experience with no need for integrations

25+ integrations to easily connect your tools and teams