Referral Rock

Finder's fee calculator

Work out what a finder's fee should be, a flat amount or a percentage of the deal, and what's left for you after the fee is paid. Results update as you type.

How to use the calculator

1

Set the fee

A flat amount per introduction or a percentage of the deal it leads to.

2

Enter your numbers

The deal value and what a customer is worth to you in total. Blank fields count as zero.

3

Read the results

The fee per introduction and what you keep update as you type, with the whole program's return in the calculator below.

Flat fee or a share of the deal?

Finder's fees usually attach to one-off, higher-value deals, so the fee is worth thinking through per deal rather than per campaign. A percentage keeps the finder's payout proportional when deal sizes vary a lot. A flat fee is simpler to agree on up front and easier to compare against what the introduction actually saved you in sales effort.

Whichever way you lean, put the terms in writing before money moves: what counts as a qualified introduction, when the fee is earned, and when it gets paid. The free referral fee agreement template on this site is a starting point you can adapt.

What should the finder's fee be?

Pick a flat fee or a percentage of the deal.

%
$
$

Also called customer lifetime value (CLV). Your own estimate in this mode.

Each introduction costs you

$250

You keep $4,750 per customer

What's the whole program worth?

You're paying a fixed fee for each introduction.

$
$
The program brings in$25,000
You'll pay out$2,500

The program returns

$22,500

Frequently asked questions

A payment to a third party for introducing you to a customer, client, or deal. Unlike a referral fee, the finder usually has no ongoing relationship with either side; they make the connection and earn the fee when the deal closes.
It depends on the deal size and how hard the introduction is to get. The calculator helps you test it from two directions: what a percentage of the deal costs you, and what share of a customer's total value you're comfortable giving up.
A referral fee rewards someone who knows the customer, like a happy client sending a friend. A finder's fee rewards a connector, often in one-off or higher-value deals. The math is similar, but the relationships and expectations differ.
In most industries yes, but some regulated fields like real estate, securities, insurance, and healthcare restrict who can be paid for introductions. Check the rules for your industry and put the arrangement in a written agreement.
Yes. It runs right on this page, no signup or download. Use it as often as you like.

Track introductions and fees in one place

Referral Rock records who sent each deal and issues the fee you agreed when it closes. Book a demo to see it with real numbers.