{"id":2745,"date":"2017-03-08T08:35:01","date_gmt":"2017-03-08T13:35:01","guid":{"rendered":"https:\/\/referralrock.com\/blog\/?p=2745"},"modified":"2023-01-03T16:38:45","modified_gmt":"2023-01-03T21:38:45","slug":"local-seo-optimization","status":"publish","type":"post","link":"https:\/\/referralrock.com\/blog\/local-seo-optimization\/","title":{"rendered":"Simple Local SEO Strategies to Start Ranking Now"},"content":{"rendered":"

Shop local, has been an endearing term over the last few years. You may have noticed a few other local businesses pop up in your area. You may even have a few competing businesses in your city. This is exactly why it\u2019s important for you to start working on your local SEO.<\/span><\/p>\n

There are a few ways to get serious about local business marketing<\/a> and SEO. The good news is, it isn\u2019t difficult to do. There are also a ton of local SEO<\/a> resources out there for your consumption. Between videos, classes, and webinars, you can quickly become SEO<\/a> efficient. <\/span><\/p>\n

Why would a business care so much about their SEO ranking? Well, unfortunately, customers don\u2019t want to do a lot of research. Okay, there are certain things that permit in-depth research. But, most of the time consumers search a keyword and only browse the first page of results. So, if you\u2019re listed on page 4 or above, you may never even get looked at. <\/span><\/p>\n

Being higher-ranked allows you to be seen. Not only that but if your phone number or business details are listed, a smartphone user is way more likely to contact you over another listed business without this information. You\u2019re starting to see why being locally optimized it helpful, right? Before that, if you want an overly simplified understanding of how SEO works<\/a>, check that out.<\/span><\/p>\n

Start trying to get yourself some local search traffic, through SEO (Search Engine Optimization). Let\u2019s start off with a few tips to get you going. <\/span><\/p>\n

1. Claim & Optimize Your Google Business Page<\/span><\/h2>\n

Grab your <\/span>Google My Business Page<\/span><\/a>. You may or may not already have your Google Business Page. Chances are your business will already be listed, but it may not be claimed. If this is the case go ahead and claim the page and start updating the information. Or if your business is not listed at all, go ahead and set up a page. If you need help, there are a ton of videos out there, <\/span>like this one<\/span><\/a>, \u00a0if you need help setting up your business page.<\/span><\/p>\n

\"claim<\/p>\n

Locate your page<\/span><\/h3>\n

As mentioned earlier, your page may already exist. Or, it may exist a few times. However you find it, make sure you do a little TLC. Once your page has been claimed you need to optimize your page.\u00a0<\/span>Go ahead and delete duplicates. Verify your page details and make sure they represent your business. This is essential, especially for local business owners. This is how your business will show up for local searches. Here are some items that you should double check. <\/span><\/p>\n