{"id":20445,"date":"2021-01-26T02:16:28","date_gmt":"2021-01-26T07:16:28","guid":{"rendered":"https:\/\/referralrock.com\/blog\/?p=20445"},"modified":"2024-06-12T01:35:29","modified_gmt":"2024-06-12T05:35:29","slug":"free-seo-tools-from-experts","status":"publish","type":"post","link":"https:\/\/referralrock.com\/blog\/free-seo-tools-from-experts\/","title":{"rendered":"24 Free SEO Tools Experts Use To Rank Better"},"content":{"rendered":"\r\n\r\n\r\n\r\n\r\n

The right SEO tools can not only take manual work (such as finding broken links) off your plate, but also help to improve your SEO<\/a>\u00a0game in no time.<\/p>\r\n\r\n\r\n\r\n

Luckily, awesome SEO tools don\u2019t always have to be costly. In some cases, you don\u2019t even need to shell out any money to improve your site\u2019s search engine optimization.<\/p>\r\n\r\n\r\n\r\n

How? With free SEO tools. These are tools that offer high value at zero cost, which makes them a match made in heaven.<\/p>\r\n\r\n\r\n\r\n

Are you ready to get your hands on the best free SEO tools out there? Dig in.<\/p>\r\n\r\n\r\n\r\n

But first:<\/p>\r\n\r\n\r\n\r\n

How many free and paid SEO tools do marketers use?<\/h2>\r\n\r\n\r\n\r\n

To find out, we surveyed 111 marketers. The results were pretty interesting, with 28% of them saying that they use five free SEO tools. Another 21% use three free SEO tools, whereas 19% use four free SEO tools.<\/p>\r\n\r\n\r\n\r\n

Surprisingly, 11% of the marketers use nine or more free SEO tools, and only 2% are using just one free SEO analysis tool.<\/p>\r\n\r\n\r\n\r\n

\"Number<\/p>\r\n\r\n\r\n\r\n

As for paid SEO tools<\/a>, 35% of marketers say they pay for only one SEO tool. Another 25% use two paid SEO tools, and 18% use three paid SEO tools. Only 3% of the surveyed respondents pay for nine or more SEO tools.<\/p>\r\n\r\n\r\n\r\n

\"Number<\/p>\r\n\r\n\r\n\r\n

But how do free SEO tools compare to paid ones? We asked marketers about that too, focusing on how much of their optimization-related work is completed using free tools.<\/p>\r\n\r\n\r\n\r\n

Interestingly, 19% said they could complete over half their work, between 61%\u201371%, with free tools. Another 16% said SEO tools helped with about 41%\u201350% of their work. Only 1% of marketers said free tools helped with 10% or less of their search engine optimization tasks.<\/p>\r\n\r\n\r\n\r\n

\"Percentage<\/p>\r\n\r\n\r\n\r\n

23 free SEO tools to try today<\/h2>\r\n\r\n\r\n\r\n

Of the free SEO tools mentioned, here are the top ones used by the majority of marketers.<\/p>\r\n\r\n\r\n\r\n

\"Top<\/p>\r\n\r\n\r\n\r\n

Note that Google Search Console (GSC) takes the lead, with 29% of marketers voting it as the top free SEO tool they use. Following that, 15% say Google Analytics is the next best free SEO tool.<\/p>\r\n\r\n\r\n\r\n

Tied for third place as the top free SEO tool are AnswerThePublic, Ubersuggest, and Moz, with 14% of marketers noting them as tools to try.<\/p>\r\n

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1. Google Search Console (GSC)<\/h3>\r\n\r\n\r\n\r\n

Where to find it:<\/strong> Google Search Console<\/a><\/p>\r\n\r\n\r\n\r\n

How it helps:<\/strong> Keyword research, rank tracking, on-page SEO, analytics, technical SEO<\/p>\r\n\r\n\r\n\r\n

\u201cAn obvious yet sometimes overlooked free tool from Google,\u201d insists Spaceguard Ltd.<\/a>\u2019s Nick McKay. \u201cIt allows you to track the performance of your linked sites from a single dashboard, and easily see the search queries that are bringing you traffic. \u201cOne handy feature is the \u2018inspect URL\u2019 search bar, which shows when your site was last crawled and indexed by Google.\u201d<\/p>\r\n\r\n\r\n\r\n\r\n\r\n

Dan Rawley from TwinklHive SEO Service<\/a> is of the same opinion: \u201cI find Google Search Console to be the most helpful free SEO tool for the sheer amount of applications it offers. Its primary function is for tracking your site\u2019s performance in search results, but it also provides information on technical SEO, backlinks to your site, and crawler data. In addition, there\u2019s something to be said for this data coming directly from the horse\u2019s mouth, so to speak.\u201d<\/p>\r\n\r\n\r\n\r\n

Nikola Roza<\/a> also shares how they use GSC: \u201cI can see the keywords I rank for, related keywords I almost rank for, pages that flopped, and pages that exploded even though I didn’t expect them to. I can see technical errors that plague my site, and I can submit XML sitemaps or remove unwanted URLs quickly. There\u2019s much more to GSC than this but all in all, it\u2019s one tool no SEO should work without.”<\/p>\r\n\r\n\r\n\r\n

No wonder, James Rice of Practice Aptitude Tests<\/a> goes on to say, \u201cDon\u2019t be deceived by the simple appearance of Search Console \u2013 this is the tool you should be using the most, as there is so much rich and reliable data offered within it.\u201d In fact, Rice writes GSC is \u201cthe best of all free SEO tools, and the only one that gives you the real data from Google in terms of keywords, impressions, clickthrough rate, and traffic.\u201d<\/p>\r\n\r\n\r\n\r\n\r\n\r\n

Outstanding features:<\/strong><\/p>\r\n\r\n\r\n\r\n