We can all agree the internet is by far one of the best tools a business can use. It makes it easy to reach out to customers, it also allows you to connect with new people. It’s a dream come true. It could also just as easily be your worst nightmare as a business. Think about viral videos, tweets, memes.
A variety of businesses use loyalty programs as part of their marketing strategy. The idea is that it makes the customers who already love coming back even more incentivized to do so. Thankfully, customer loyalty software makes running these types of reward programs easy.
It’s no wonder why many businesses struggle with picking marketing automation tools. There are so many options available. It’s easy to be unsure of what tools will actually benefit you. Many businesses are compelled with the idea of automating their marketing (especially small businesses). Yet they become overwhelmed with the amount of marketing automation tools available. Furthermore, the price point can be a major turn-off for a lot of up and coming businesses.
Last week I went to a new dentist to get a checkup. I was giving her my contact details, and she inquired about what kind of work I do. Once I was done explaining she asked me “How do you attract new customers?” This is a question I often get asked since I’m in the marketing field and attracting new clients is my line of work.
So you want to build a referral program, but you’re not quite sure what the program should be. Listen, we get it. You don’t have to copy, but you can learn from the top referral program examples. A lot of businesses think referral programs are cut and dry for a specific type of business. That’s simply just not the case. Here’s a list that shows the best referral program examples out there broken down by type of business.