referral rock vs. referralcandy

ReferralCandy Alternative

Looking for a ReferralCandy alternative that works with more than just ecommerce and online sites? Referral Rock is an easy-to-customize solution that works with your unique business needs.

Join the 1,000+ companies that choose Referral Rock for their referral and affiliate programs

Referral Rock vs. ReferralCandy

See how we compare side-by-side

(or check out other affiliate marketing or referral marketing software)

Referral Rock
Starts at $200/month
Starts at $49/month (+ commission)
Monthly Contracts

Free Trial / Plan

Onboarding Specialists

Available With All Plans

Ease of Implementation
Launch in Days to Weeks
Launch in weeks to months
Visual Builder
Advocate Portal
Refer-a-Friend Widget
Landing Page Builder
Email Marketing Campaigns
Email Automation
Custom Branding
Advanced Reward Rules
Automated Reward Fulfillment
Custom Reporting and Analytics
Run Multiple Programs/Campaigns
Fraud Protection

Why marketers are switching from ReferralCandy to Referral Rock

A successful customer referral program that integrates with your business and sales process, both online and offline. Is ReferralCandy doing that for you? Here are some reasons marketers choose Referral Rock:

Not just an online referral widget

We offer a full portal where you can create a complete refer-a-friend program, maximize your word-of-mouth marketing channel, and drive customer acquisition.

Ease of use, with integrations for any business (not just ecommerce)

From small business startups to enterprise, we integrate a referral marketing solution into your existing systems and workflow, including API, SaaS, and CRM automations.

Multiple reward options to engage your customers

Choose from various reward types, from gift cards to cash, and build a referral system that attracts and fosters customer retention.

Onboarding specialists for all plans

Launch faster and optimize your program with expert services and personalized marketing advice at every step.

"Referral Rock has made the best customer referral software! It's super easy to manage and track key analytics from our member referral program in our own website. The user interface is intuitive and has simplified the process for both members and staff."​

Jay Brown, Digital Marketing at YMCA of Metro Atlanta


What makes Referral Rock different?

We understand marketers are busy. But creating an on-brand experience is important. Create the perfect sharing experience that works with your systems, then let the program run on autopilot with an all-in-one referral marketing platform.


No developers required. Launch in days, not months.

  • Expert services to help with onboarding and tailoring the program to your unique business needs
  • Customize the sharing experience from quick-start email templates and user-friendly portal experiences
  • Referral tracking software measures your real-time results, metrics, and impact faster to prove ROI


More sharing, smarter incentives, higher engagement = more referrals

  • Easy to join and share with one-click in emails or embedded experiences (mobile and social media)
  • Reward customization options and marketing tools that align with your brand
  • Keep advocates in the loop and engaged with notifications


Works with ANY business (not just ecommerce) integrating with the systems you're using

  • Supports traditional sales processes (CRMs), ecommerce businesses, and SaaS platforms
  • Plays well with your marketing stack, from analytics to email automation functionality
  • Easy A/B testing, developer-friendly APIs, and automated reward fulfillment

Our customers love us – and you will too!

What our customers have to say

random house logo 2

"The referral software has been able to do everything I've wanted. Every time I had a question, they figure out a solution right away."

Emily Jarrett, Senior Manager Digital Campaigns
B2B SaaS

“We knew your customer success team would get us set up, but we've been blown away... the entire process was so simple.”

Chelsey Benzel, Marketing Manager
B2B SaaS
coolbot logo2

“It’s already given us a 10x ROI. It’s so easy to use and requires very minimal effort to run. We just set it and forget it.”

John Bergher, VP of Sales and Marketing

“Referral Rock has allowed us to automate our entire referral process. Now that it is set up, it just runs in the background.”

Yas Desai, Business Development Manager

A ReferralCandy alternative that doesn't limit your growth

Referral Rock is the best ReferralCandy alternative that goes beyond ecommerce. We get your marketing campaign up and running, so you don't lose any new customers or revenue.